Creating custom labels can be a fun and creative part of product packaging, but there are certain mistakes that you should avoid in order to get it right every time. Whether you’re creating for a business, personal project, or something else entirely, getting the label design just right is essential. In this article, we’ll explore six common mistakes made when before ordering custom labels and provide tips on how to avoid them. We’ll explain why each mistake is crucial to avoid and provide examples of successful custom label creation so that your products stand out from the crowd!
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1. Opting for a generic design
When it comes to creating custom labels, opting for a generic design can impact your brand – in all the wrong ways. Instead of looking interesting and unique, you’ll end up with something that looks flat and dull. Not the kind of look that will leave a good impression on potential customers. Custom labels are the perfect opportunity to show off your creativity, so don’t be afraid to think outside the box and experiment with different approaches. You can find out even more facts about how packaging influences customers here.
2. Settling for a one-fits-all material
It is essential that you choose the right material for your product. A single type of material may not be suitable for all products – for example, a label meant for the outdoors may require waterproof paper or vinyl, while a label that needs to stick to a smooth surface should use a material with strong adhesive properties. Take some time to research the options available and find the perfect material for your product.
3. Not checking your design at scale
Before you send your labels off to the printer, it’s essential that you take a step back and examine how they will look in their intended size. What may seem organized on a small scale can appear crowded or overpowering when printed at a bigger size. To ensure that your design is up to par with its full potential, always proofread and view it at an appropriate distance so that you can discern what the true-scale outcome will be like before submitting the printing request.
4. Submitting the wrong color gamut
When designing custom labels, it is important to understand the difference between RGB and CMYK color modes. RGB (Red Green Blue) is a color model that is used for digital displays such as monitors, smartphones, and tablets. This mode uses three colors of light (red, green and blue) to create a wide range of colors visible to the human eye. CMYK (Cyan Magenta Yellow Black) is a color model used for printing, where the four colors of ink create all other colors. When submitting artwork to be printed, it is important to make sure that you are using the correct CMYK color mode.
5. Skipping the proofing process
One of the most important steps in creating custom labels is proofing the design. This step allows you to check that your design looks as it should, and make sure that any mistakes are corrected before printing begins. Proofing can also help you to spot tiny details, such as spelling errors or misaligned elements – both of which could have a huge impact on the overall look of your labels.
6. Ordering too few labels
Ordering the right amount of custom labels is essential, as ordering too few can cause unnecessary delays and costs. Before placing an order, make sure you know exactly how many labels you need and double-check your calculations to be on the safe side. It’s also a good idea to order a few extra labels in case of any errors or changes that may be needed – better safe than sorry!
Creating custom labels can seem daunting, but with the right knowledge and attention to detail it can be easy. Avoiding these six common mistakes will ensure your custom label design looks great and stands out from the competition. With these tips in mind, you’ll be able to create labels that will look amazing and make your product stand out! Oh, and if you are on the hunt for more design tips, just click here.